08 October, 2011


i don’t understand this marathon of fashion. today, designers are expected to produce work that is bigger, better, faster and – these days – cheaper. a singer can quit once he or she has made ten great songs, a director can finish once he or she has made five amazing films, a writer just needs to write three great books. now let’s look at designers – they produce six to eight shows a year, most designers have a 20-year-long career, so I need to create about 250 collections in that time. not even danielle steel could write 250 books.

- alber elbaz

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